Media Analytics Strategist

Join PT Media Insight Indonesia, a leading media analytics firm in Bangka Belitung, as our next Media Analytics Strategist. In this role, you will drive data-driven decision-making for our clients by transforming raw media data into actionable insights. You’ll collaborate with a diverse team of data scientists, marketing professionals, and business analysts to develop and implement data strategies that enhance client performance.

Based in Pangkalpinang, you’ll work closely with our clients across various industries, including retail, finance, and healthcare. This opportunity offers a chance to grow your expertise in media analytics while contributing to impactful projects that shape the future of digital media.

📋 Tanggung Jawab Pekerjaan

• Analyze large datasets using tools like Python, R, and SQL to identify trends and patterns.
• Develop and maintain data models to predict media performance and client engagement.
• Create data visualizations using Tableau or Power BI to present insights to stakeholders.
• Collaborate with cross-functional teams to align data strategies with business objectives.
• Conduct A/B testing and other data-driven experiments to optimize media campaigns.
• Stay updated with the latest trends in media analytics and data science.
• Provide regular reports and presentations to clients and internal teams.
• Mentor junior team members on data analysis techniques and best practices.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Data Science, Statistics, Computer Science, or a related field.
• 3-5 years of experience in media analytics or a similar role.
• Proficiency in Python, R, and SQL for data analysis.
• Experience with data visualization tools like Tableau or Power BI.
• Strong understanding of statistical methods and machine learning algorithms.
• Certification in Google Analytics or similar tools is a plus.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.

🛠️ Keahlian

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